What should a franchisor provide?

What should a franchisor provide you with?


A good franchise can provide a full range of services, including:

  • Site selection
  • Training
  • Product supply
  • Marketing plans
  • Advertising
  • Financing


Generally, a franchisee sells goods or services that are supplied by the franchisor or that meet the

franchisor’s quality standards.


A franchise typically enables you, the investor or “franchisee,” to operate a business. By paying a

franchise fee, which may cost several thousand dollars, you are given through a format or system developed by the company (“franchisor”), assistance from the franchisor as well as the right to use the franchisor’s name for a limited time.

The franchise system may help you find a location for your outlet; provide initial training and an operating manual; and advise you on management, marketing or personnel. Some franchisors offer ongoing support such as monthly newsletters, a toll free phone number for technical assistance, and periodic workshops or seminars.

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